What is Strategic Planning?

 WHAT IS STRATEGIC PLANNING?

Strategic Planning is a management tool that allows establishing the task and the path that organizations must travel to achieve the planned goals, taking into account the changes and demands imposed by their environment. In this sense, it is a fundamental tool for decision-making within any organization. Thus, Strategic Planning is an exercise in the formulation and establishment of objectives and, especially, of the action plans that will lead to achieving these objectives.


WHAT STRATEGIC PLANNING IS NOT

  • Strategic Planning is not a prediction or forecasting tool about trends or events that will happen in your organization. Although it is true that to prepare strategic planning, financial, production, etc. forecasts are usually taken into account.
  • Strategic Planning not only involves future decisions but also current and daily decisions that affect the future.
  • Strategic Planning does not eliminate risks, it only identifies them and provides tools for better decision-making in each case.




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